I have been working as a UX Designer/Product Designer for the past three years at Volkswagen Digital Solutions in Lisbon. After completing my master's degree in Media Studies at the University of Porto, I transitioned into the field of product design six years ago. Since then, I have contributed to various sectors, including government initiatives, retail, and business management. My focus is on blending business strategy, human behavior, and my latest challenge—unlocking the potential of artificial intelligence. Beyond work, I am dedicated to supporting women's growth in the design community by mentoring and empowering others through Ladies That UX Lisbon.